Songwon Art Center, found a short walk from Anguk station, has recently become the most popular art spot in Seoul. Visitors have been aching to attend the latest star exhibition: NEW RANDOM DIVERSITY by enigmatic artist Cheon Younghwan.
RANDOM DIVERSITY by Cheon Younghwan
RANDOM DIVERSITY combines art and science through an interactive exhibition that provides each visitor with a personalized experience. Cheon Younghwan, who describes himself as an “emotion vaccine maker” expresses his integral theme of diversity through the medium of liquid colour. Moreover, he aimed to will a different perspective from his viewers through a series of interactive activities.
Through his work, Cheon seeks to manipulate the common associations people have with certain colours, such as green = safety and red = danger. However, he goes further, aiming to conjur new feelings and memories from the viewer, producing an experience personal to them.
Testimony to the combination of science and art, Cheon analyzes brain signals and eyeball movement and then feeds this data into an emotion AI, which then produces a colour suitable for the person’s current emotional state. Furthermore, visitors are given a final “emotion vaccine” dervied from the feelings that stem from a chosen photo provided by the visitor. Therefore, as they leave the exhibition, they come away with an old memory revisioned with the hue of their emotion vaccine colour.
At its core, RANDOM DIVERSITY is a laboratory experiment on the versatility of the human mind and memories. In fact, the clean, white interior and science paraphernalia reminded me of the interactive science museums I visited as a child. Moreover, your emotion vaccine is styled like a real vaccine, complete with printed labels and airtight packaging.
Aside from the interactive exhibit, vistors can browse the colour samples and emotion vaccines that previous visitors have left behind. You can only wonder which memories and dreams these colours came to represent.
Art and Science Together at last!
The rainbow of vials may look as though they are only there for aesthetic, however, the diverse array of colours is intended to represent the diversity within all aspects of life, from our physical differences to range of thought.
RANDOM DIVERSITY explores emotion through colour, making it a riveting experience for art lovers and novices alike. It is a great place to go with a friend, on a date or even alone. Regardless, you will come away with a truly unforgettable memory.
Songwon Art Center Address: 75 Yunboseon-gil, Jongno-gu, Seoul Operating Hours: 11:00am - 6:00pm Tues - Sun, closed Mon Website: songwonart.org
While the RANDOM DIVERSITY exhibition is still running, tickets have completely sold out! However, Cheon Younghwan’s latest work,”into the mind”, which also implements the liquid colour medium, will be held at the Asia Culture Center (ACC), Gwangju, from this Friday (Nov 5th) to Feb 27th 2022. Tickets available via the ACC website >> here <<
Asia Culture Center Address: 38 Munhwajeongdang-ro, Dong-gu, Gwangju Operating Hours: 10:00am - 6:00pm Tues - Sun, closed Mon Website: acc.go.kr