Do you love the Korean classic snack Choco Pie? If so, you NEED to take a trip to Jeonju. It in Jeonju is on a whole other level! They stick to the same basic concept as the original Orion snack – cake, chocolate, and marshmallow. However, it is so much better. There are a number of bakeries that sell homemade and elevated versions of the treat. And, they come in a variety of different cake and chocolate flavors. Are you ready to dive into the world of Jeonju’s baked goods?
About Jeonju’s Choco Pie
Jeonju’s choco pie is a handmade confection with two wheels of a firm cocoa cake. They then sandwich a swirl of hard whipped cream or marshmallow and chopped walnuts.
Numerous bakeries in Jeonju now offer a variation of this treat, with a range of flavors such as white chocolate, blueberry, and green tea. Jeonju Confectionery was created with the aim to express the beauty of Jeonju’s foodie history.
Jeonju is arguably the food capital of Korea. Not only is it home to homemade Choco Pie, but it is also the birthplace of Bibimbap, beansprout rice soup, and multiple types of traditional alcohol. While most places in Korea stick to the same recipes for hundreds of years, you can the creation of new foods all over the city. There are even find dumpling tocos!
Through the years, Jeonju has developed a culture of reinventing classics. Which, undoubtedly led to the homemade Choco Pie craze in the city. They say that going to Jeonju without trying their Choco Pie is like not going to Jeonju at all. As its representative of food and tourism in the city, the majority of bakeries carrying the snack are located in the Hanok Village. This is the foodie heart of Jeonju.
Today I will look closer at one bakery in Jeonju Hanok Village that is said to be the one that started the homemade Choco Pie frenzy.
Jeonju’s Choco Pie Shop (전주초코파이)
Jeonju’s Choco Pie Shop (전주초코파이) began operation in 1974 and has since come to specialize in homemade treats. They sell a few variations of the treat, and I must say that all are delicious!
Plus, the bakery has a stunning view of Jeonju’s Hanok Village. People from all over Korea visit the shop, from idols to tourists. President Moon Jae-in even visited this shop and bought choco pies on an official cultural promotion visit.
On the second floor of this shop, you can dine at Hanok-Style Café. It offers you a wonderful dining experience. My friends and I went there during autumn and the view really amazed us. From the windows of the café, you can see the trees changing their colors to orange, yellow, and red while enjoying your order.
In addition to their signature choco pie, you can also order their bingsu or Korean shaved ice. What a perfect way to end your tour at Jeonju Hanok Village.
Obviously, they sell Choco Pie. They have a number of basic flavors. The place sells classic, blueberry, blueberry with white chocolate, banana, and coffee all year round. They also occasionally sell seasonal flavors such as pumpkin.
On top of the typical Choco Pie, you can also purchase bingsu, smoothies, coffee, and tea on the second floor. One of their signature dishes is a Choco Pie bingsu.
The price of Jeonju choco pie ranges from 9,500 to 9,00 Korean won for a box of 5 or 19,000 Korean won for a box of 10. Meanwhile their coffee ranges from 4,000 to 5,500 Korean won. On the other hand, the price of bingsu ranges from 9,000 to 12,000 Korean won. Its price is relatively at par with the price of other bingsu brands, such as Sulbing. The serving is also perfect for two or three people.
Note: Price is subject to change from time to time without prior notice.
Jeonju's Choco Pie (전주수제초코파이 한옥마을본점) Address: 271-5 Gyo-dong, Wansan-gu, Jeonju-si, Jeollabuk-do Korean address: 전북 전주시 완산구 태조로 35 Operating Hours: 08:00 AM - 09:00 PM
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